Features that do not exist off the shelf
The reason it is custom
Whatever you need that no platform provides, we write from scratch.
- Flows shaped to you
- Calculations on your own rules
- Roles and permissions
- Code in your name
- A catalogue with variants
Custom Website Development.
Websites and web apps written from scratch in React and Next.js, so the result does exactly what your business needs.
When what you have in mind doesn't fit any off-the-shelf system, we write it from scratch, usually in React and Next.js. Our own website is a custom project.
- Best for
- Businesses that want to stand out and need more than a standard presence.
- Typical timeline
- ≈ 4–8 weeks
The foundations of a custom build
Two different projects
The word custom covers two things that are entirely different from each other. Select each category to see the differences.
Website
A website where the design and the motion are the product.
- Who asks for it
- Brands presenting into a market where every competitor looks the same.
- Typical time
- 5 to 8 weeks
Technologies
- React
- Next.js
- GSAP
- WebGL
- Figma
What you gain
You stand out in a market where everyone presents the same way. The site becomes the argument, not the brochure.
Application
Software that replaces a process: bookings, orders, commissions, stock. It has users with roles and data that grows.
- Who asks for it
- Businesses running the process in spreadsheets, or in a program nobody maintains any more.
- Typical time
- 8 to 16 weeks
Technologies
- React
- Next.js
- TypeScript
- Database
- APIs
What you gain
The process gains a single source of truth, with roles and history. Every change carries a name and a date.
How we work on this
Week 1
What it has to do
The first conversation is about function: exactly what the thing that does not exist yet has to do, who uses it and how it responds in every case.
What you receive
- A technical specification of the function
- What the first version contains
- Cost estimate and timeline
What we need from you
One meeting with whoever actually knows the process we are automating.
Weeks 1 to 2
Design and prototype
We design in Figma and deliver a clickable prototype: you press through it and see how the app moves before a single line of code is written. Here a change takes ten minutes instead of three weeks later on.
What you receive
- Designs for every screen
- A clickable prototype
- Colours, typography and motion
What we need from you
Your comments on the prototype. The more specific they are, the more they help us.
Weeks 2 to 6
Build
We write the code in React and Next.js, with TypeScript so errors are caught as the code is written. We work in a staging environment you can open whenever you like, without waiting for a scheduled review.
What you receive
- Code in React and Next.js
- A staging environment with access for you
- The repository in your own name
Weeks 6 to 7
Speed and testing
We measure Core Web Vitals and fix whatever weighs them down. We test on real devices and with a keyboard, so the app works for every user, on whichever device they use.
What you receive
- Core Web Vitals measurements
- Tested on real devices
- Accessibility checked
What we need from you
Your final approval, once you have seen the app on your own device.
Launch day
Handover
The app goes live and the code is handed over to you in full, together with its documentation. If tomorrow you choose another partner, they will receive a clean repository and carry on from where we stopped.
What you receive
- Live, with the domain in your name
- Complete code and documentation
- 30 days of support at no charge
The tools
Pick a tool. Where there is real code from a project of ours, you see it exactly as it is, with its file and line number.
React
The library we build the interface from, in independent pieces
Next.js
The framework that assembles pages on the server in advance, instead of leaving the visitor's browser to build them
TypeScript
JavaScript with declared data types, so the computer checks the code as we write it
Tailwind
The style system where colours, spacing and typography are defined once, centrally
GSAP
The library behind the motion
Figma
Here we design every screen of the app and link them into a clickable prototype
Vercel
The hosting platform that serves the site from the server nearest each visitor
APIs & databases
How the app talks to the systems you already use
Frequently asked questions
When is custom worth it over WordPress?
Custom is worth it when what you are after is speed, a distinctive experience, or features that do not exist off the shelf. If you are not sure where your own project sits, we look at it together in the first conversation.
Will I be able to edit content myself?
Yes, wherever you need to — we build in content management for the parts that change often, and show you how it works before launch.
Who owns the code?
The code belongs to you, entirely. Code, domain, hosting and every account are registered in your name from day one. If you ever continue elsewhere, you take all of it with you.
Tell us your idea and we'll design it together.
We reply within 24 hours with the first steps and a cost estimate.
Priced from analysis, never from a price list. Tell us what you have in mind and we will cost it both ways, so you can see in writing what each route gives you.
Get a quote